In the next three years, top HR executives and employers have
asserted that the biggest impact on recruitment will be Technology
Augmenting the Hiring Process. In other words, how technology will make the
hiring process more effective through easier filtering and more accurate
matching.
This discovery, along with other invaluable insights into the evolution of the
job market has been pioneered through in-depth research conducted by ROAM
(Ringier One Africa Media) ROAM
encompasses the market-leading job portals in West Africa (Jobberman) and East
Africa (BrighterMonday), as well as Executive recruitment and HR solutions
firm, The African Talent Company. The company periodically surveys over 50,000
employers who use their services, to understand how employers see the hiring
space and how ROAM’s brands can support the changes.
Matthew Page, ROAM’s Head of Jobs, credits a strong shift in the behavioral
patterns amongst Millennial job-seekers as the main driver behind piloting
research to better understand the trends. He says: “As advocates for the use
and power of technology in the hiring space, we are pleased to see technology
is on top of the HR agenda. It aligns with our vision to transform productivity
on the African continent. We’re seeing some pretty incredible trends coming out
of our millennial users. Firstly, the growth in job activity is massive over
the last 3 years. It differs by market but some countries are seeing as much as
50% of the workforce being made up of millennials – these users are actively
searching and enquiring about opportunities. More than any other demographic we
have seen before.”
The company’s research further brought to light that increasingly Millennials
are moving away from having physical CVs, and instead, are opting to store
their data in a digital profile via the Jobberman web portal in West Africa and
the BrighterMonday portal in East Africa respectively. “This is convenient”,
says Page. “Job Seekers – and especially millennials – are mobile-centric. They
are hungry for the right job and they are looking for an easier to use, digital
application processes. Sending a CV over email or via post is slow, arduous and
inefficient.”
This aligns with the trends ROAM has uncovered on employer beliefs for
augmentative hiring processes. Page goes on to say: “Having structured data in
a digital profile is good for the employer and the seeker. The data is in the
cloud, is easily edited and allows for a seamless desktop to mobile experience.
For employers, filtering through 100 CVs in hardcopy is a nightmare task. Being
able to match profiles to role requirements with technology takes out the
manual element and allows for focus on what really matters – the top matching
candidates.”
Clemens Weitz, CEO of ROAM, doubles down on the potential for growth in African
productivity: “In the future, hiring decisions will be vastly improved through
technology. The hard copy CV as the main instrument for candidate selection is
a 20th-century practice that our generation will be the last to see. For both
candidates and hiring managers, there are tremendous positives ahead. As more
candidates embrace digital profiles, it is imperative employers leverage the
sourcing technology available or risk missing out on ideal applicants.”
Distributed by APO Group a�b����^M
